NEW YORK -- The chief of NBC Sports said Thursday the Rio Games are a huge hit and that he doesnt anticipate having to make concessions to advertisers.
Oakland Athletics Store .While NBCs prime-time viewership for the Rio games hasnt reached the levels of London 2012, the dip has been offset by increases in people streaming content to their mobile devices or watching on cable networks like Bravo and NBCSN, said Mark Lazarus, chairman of the NBC Sports Group. He expects there to be more streamed content from Rio than for all of the previous Olympics combined.The Olympics are dominating the media landscape, Lazarus said.Despite social media complaints about the number of commercials for the opening ceremony, Lazarus said there were actually fewer commercials shown that night than for the London festivities. NBC did front-load many of the commercials early in the broadcast in more frequent breaks.After a disastrous start for the opening ceremony and first night of competition, NBC viewership picked up with the success of the U.S. swimmers and gymnasts.Often a failure to live up to promised viewing levels results in make-goods, or advertisers being offered free time. But Lazarus said advertisers will leave the game getting what they paid for, and that NBC has sold an additional $30 million in advertising time since the games started. Before the start, NBC said it had sold $1.2 billion in advertising time.Viewership has met NBCs expectations, its just the mix is a little different, he said.Rio 2016 is a huge hit, Lazarus said. We are aggregating audiences at a scale that no one has ever seen before.
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Oakland Athletics Shirts https://www.cheapathleticsonline.com/ .com) - The Montreal Canadiens embark on their first road trip of the season as they head out west to battle the Calgary Flames on Wednesday night. NIAGARA FALLS, N.Y. -- Willie Conner scored 20 points, including four 3-pointers, to lead Buffalo past Niagara for a 76-66 win in the season opener for both teams Friday night.Quate McKinzie added 13 points and Nick Perkins and Blake Hamilton had 11 apiece for Buffalo, which shot 53 percent from the floor (29-55) and had a slight edge on the boards 35-33. Perkins and Hamilton each hauled in eight of those rebounds.Niagara stayed close most of thhe game and edged into the lead 63-61 with a pair of free throws from Chris Barton with 4:26 left.
Custom Oakland Athletics Jerseys. But Conner put Buffalo back on top with a 3-pointer that sparked a 10-0 burst and the Bulls held Niagara to three free throws the rest of the way.Matt Scott led Niagara with 21 points and Kahlil Dukes had 13. ' ' '