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BUDAPEST, Nov. 10 (Xinhua) -- The annual Chinese-Hungarian Friendship awards were presented in a ceremony at Budapest's Chinese-Hungarian Bilingual Primary and Secondary School on Thursday.

The ceremony was held with the presence of Chinese Ambassador to Hungary Duan Jielong and Hungarian Minister of Foreign Affairs and Trade Peter Szijjarto.

This year's winners were Yan Jianshu, general manager of Air China's Hungarian arm, and five Hungarian wineries: the Fritz Winery, the Wunderlich Winery, the Meszaros Winery, the Korona Winery and the Takler Winery.

Yan and representatives from the wineries received the awards from Szijjarto, Duan, and MP Lajos Olah who heads the Great Wall Hungarian-Chinese Friendship Association.

Szijjarto said that with the assistance of Yan Jianshu, Air China opened Budapest-Beijing direct flights in May last year, and the number of visitors from China increased by 40 percent in the past year.

In the first eight months of this year, more than 108,000 Chinese tourists visited Hungary, he added.

Szijjarto said that wine is one of the most famous Hungarian products. In the first eight months this year, Hungarian wine exports to China rose by 37 percent to 2.5 million U.S. dollars, he added.

Yan voiced her thanks, saying that Beijing-Budapest direct flights set up an air bridge for the Chinese-Hungarian friendship, and have facilitated business and tourism. Air China will strive to provide safer and more quality services in the future, she added.

The awards were established by the Great Wall Hungarian-Chinese Friendship Association and 11 other organizations.

They are granted to persons or organizations who have done an outstanding job of boosting the ties between Hungary and China.

By Gregory Dimopoulos

SYDNEY, May 12 (Xinhua) -- Australia's media landscape is set to become more culturally diverse, spearheaded by notable Australian journalist Waleed Aly, according to an Australian expert.

Aly who is a Muslim, recently won Australian television's top prize, the TV Week Gold Logie Award for Best Personality on Australian Television.

He told guests at the ceremony"do not adjust your sets...there's nothing wrong with the picture."

Aly dedicated his win to people"with an unpronounceable name like ... Waleed."

Workplace diversity specialist Conrad Liveris told Xinhua on Thursday that while Australia is a multicultural and inclusive society, it is not reflected in the media.

"People still change their names to fit in, there is a poor showing of Asian and Middle Eastern people (in the media) even though they have been part of our society for decades," Liveris explained.

Liveris said the best way forward for Australia's media industry was for greater inclusion.

"Bring Asian people into the newsroom and have them as reporters," Liveris said.

Liveris hit out at the lack of diversity in Australia's media industry.

"Unequivocally, Australia's media landscape is a whitewash,"Liveris said.

"Media outlets need to source talent that does actually reflect our communities and the talent seen in our universities, which are very multicultural."

He noted that an incredibly niche reflection of Australian society is on show in the media.

Andrew Jakubowicz, professor of sociology at the University of Technology Sydney, believes that the major problem with Australia's media landscape is content, not targeting audiences.

"We need programming that foregrounds inter-cultural communication, not programming directed only to single unitary communities,"Jakubowicz explained.

Channel 7 floated an idea in 2015 to launch foreign-language television channels.

A spokesperson confirmed to Xinhua this week that Channel 7 is"continuing to explore and investigate new opportunities to deliver our content to our audiences."

Jakubowicz however disagreed with Channel 7's proposed plans.

"The Australian television market is fed from free-to-air (FTA) local channels including Special Broadcasting Service (SBS), satellite including CCTV, and online,"Jakubowicz said.

"A locally established multi-lingual FTA channel would probably not be viable, though additional cable channels would be feasible depending on costings."

He noted that radio is highly viable and there are many sources.

Jakubowicz identified generational change as the hot topic of the media following the success of diverse programs and personalities, such as Dami Im and Waleed Aly, which he labelled"the most inte. Cheap Jerseys China   Cheap Jerseys China   Cheap Wholesale Jerseys   Cheap Jerseys Wholesale   Cheap Jerseys China Free Shipping   Cheap NFL Jerseys   Cheap Football Jerseys   Wholesale Jerseys   Wholesale Jerseys From China   Wholesale Jerseys From China