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We've been in these kinds of games for a long time, and we've observed
the virtues. There are all these positive experiences they get from
certain kinds of community-based games that are online.
How
important is that to wherever the business's going?" We thought it is
phenomenally applicable because if both publishers and players benefit
from this growth in live matches and free-to-play and that kind of
thing, then it is only going to continue and accelerate. We were in the
perfect place, but we needed to ensure we could remain competitive and
have something unique and special to offer and attention our firm about.
What
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satisfied with the status quo.
We have done various pieces of
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engagement and interactive community live streams. We are doing
real-life events. We were fairly early with where some of the stuff has
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People talk about such games and ask,"What's the difference between a living game and only a live game?"
We've
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watched looking around the business. Which are the best internet games
developers and publishers performing? Having a clear design sense to
create a match evergreen in its structure and its mechanics. We've been
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be certain it doesn't become persistent or become overly complex with
all these things you are adding to it to keep it fresh. That's a design
discipline in itself.
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but you can't have hard stops. How can you have progression systems
that are effectively indefinite but nevertheless offer you meaningful
progress? These are the paradigms which are really very challenging, but
we're lucky because we have difficulty solved our way through some of
these over time. We'll need to again with brand new games we're making.
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they're asking for, the sport itself needs to better reflect their
preference.
